Norweigian newcomer Sigrid has been announced as this year’s winner of BBC Music’s prestigious Sound Of 2018 award.
Releasing her first single, ‘Sun’, and breaking through on to Norwegian radio in 2013, it was only after signing to Island records in 2016 when Sigrid began to write and record songs which would become international hits. The biggest of these, ‘Don’t Kill Me Vibe’ (which you can listen to below) charted across the world in France, the UK, and New Zealand in 2017 after releasing an EP of the same name. She went on to perform successful sets at Glastonbury Festival and Reading & Leeds Festival in the same year.
On the announcement of Sigrid‘s win, BBC Radio 1’s Annie Mac said of her that she was “literally the perfect pop star” and “an absolute pleasure to play on the radio”. Her win is the culmination of a wonderful debut year, where her confident and charismatic stage presence, coupled with the heartfelt lyrics and anthemic electropop sound she has harnessed through her music, have endeared her to those who’ve listened.
Other acts in the running for the top spot in this year’s Sound Of.. list included alternative hip-hop artist Rex Orange County, who collaborated with Tyler, the Creator as well as releasing second album ‘Apricot Princess’ in 2017, American singer-songwriter Khalid, and Manchester based indie pop band Pale Waves. The top 5 acts are listed below.
- Rex Orange County
- Pale Waves